They grew a lot in a short time, so did their brand
Saenz global is a leader in roofing admin in the US. When they get to work, all their clients start making more money and signing new leads. So our goal was creating something that fits their commitment to the roofing industry.
THE TASK
Speed is the name of the game
We had just a few weeks to create and publish a rebranding, so the few options I had to deliver, needed to be perfect in order to continue with one route.
THE KEY
Growth. Going forward. Scaling up. Expanding. All in one icon.